• We aim to be the best at what we are in Alberta, a friendly, supportive organization dedicated to introducing the Western Reined Cow Horse competitor to the show arena.
  • We aim to provide professionally run shows balanced between camaraderie and competitiveness.
  • We aim to encourage skill development in reining, cutting, stock horse and judging, through a variety of expert guided training experiences.
  • We aim to inspire an atmosphere where individuals can compete, have fun, develop relationships and encourage each other to new successes.

What you see at a Reined Cow Horse Show

World class cow horses competing in the following required elements:

Photos Courtesy of Phil and Sherry Menard – PS Video


Alberta produces many of the finest Cow Horses that command respect across North America. Alberta produces the largest number of horses of any province in Canada; registering annually 45-50% of Canada’s total registered performance horses. Approximately, 640,000 horses generate close to $4 billion in economic activity with over 18 million spectators.

In 2013 up to $150,000 in prize money was won by cow horse competitors at ARCHA events; 1419 entries, 21 producing stallions and over 190 members competed in Western Canada!

Sponsorship of ARCHA will give your company or products direct, repeated exposure to this captive market and its affiliates.

Throughout the show season, ARCHA hosts numerous events in many rural communities and cities throughout Alberta. In addition, a number of premier events occur throughout the year in collaboration with other associations and/or events that feature the Reined Cow Horse – Alberta Snaffle Bit Futurity and Championship Show, Canadian Supreme Show and National Reined Cow Horse Association sanctioned events at the CowTown Derby and at the Calgary Stampede every year. All of which enable positive spillover effects to everyone involved.

Finally, it is realized that in an high-tech era of virtual media where tradition and participatory events are displaced for visual ones, that the heritage of horsemanship and competition is appreciated and perpetuated in a credible live venue because of your involvement. This is the real deal!